Display optimizing of retail clothing store based on visual search

The female students were chosen as the subjects. The related 9 styles are mixed with other non-related styles by using Photoshop to generate 162 photos. A store model of 9 specific locations was settled. There are 9 procedures for the experiment,and each procedure includes 9 store display photos and each photo has 9 styles. Using a store model of 9 specific location and E-Prime system,this research tempted to investigate the relationship between different angles of clothing store location and the visual search. The result shows that different store display locations significantly influence the accuracy of visual search and visual search time.