Electronic commerce transformation modes for small and medium-sized garment enterprises

For the hottest e-commerce technology in our country,through literature review,empirical investigation,case study,and statistical analysis,four modes of transformation of electronic commerce for the small and medium-sized garment enterprises were summed up,that is,making transformation keeping the same management mode in the trade,management mode transformation,trans-trade transformation keeping the same mamagement mode,and trans-trade transformation,whose characteristics and strategies are analyzed,along with their competence elements and structure. It is argued that the keys for transformation lie in the enterprise strategic management,organization management,human resource management,responsing the market changes,and flow process control. And most importantly,it is the technological progress which guides the upgrade and transformation of the industry. Electronic commerce technology based on Internet is one of the effective approaches to upgrade the transformation of domestic garment enterprises. These enterprises must establish operational mode with information technology as the link,thus matching with the development space of the trade and conventional management mode.