Investigation of the cosmetic effects of pattern design and wearability in sports bras

Purpose This study aims to develop a sports bra with cosmetic microcapsules that supports the breasts and provides an aesthetically upright and lifted posture by using 28 days period. Design/methodology/approach A fitting process was carried out on provided seamless sports bras to determine the criteria that have to be improved considering the desired properties. The new sports bras were produced after the pattern design was developed; cosmetic microcapsules were applied to some of the bras and some were used as a control group to compare the real cosmetic effects. Female subjects tried the newly developed sports bras in a 28-day wear trial. Measurements were taken at certain periods during the wear trials, and the obtained data were analyzed statistically. Findings The findings of this study determined that the product provides a decrease in breast girth and increases skin moisture and nipple height after 28 days of regular use due to the effect of cosmetic ingredients released from microcapsules. A great majority of subjects found the breast lifting and supporting property of the sports bra successful and were satisfied with the new shape of the subjects' breasts. Originality/value Fitting studies were carried out directly on the female body, and the designed and developed encapsulating type sports bra has been transformed into a cosmetic textile product that gains also cosmetic properties. The cosmetic effects of the bra were investigated with wear trials. On the other hand, the nipple height measure term was defined for the first time and added to the literature within the scope of the study.